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Halfway to the Holidays: Why Now Is the Right Time to Assess Your Corporate Gift Giving Strategies

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While the holiday season may seem like an eternity away, it will be here before you know it. Wouldn’t you like to be ahead of the game this year when it comes to your corporate gift giving plans? Unfortunately, too many companies fail to get out in front of their corporate gift giving. The result? Disjointed, shoddy, and less-than-adequate outcomes ... Read More »

Expert Interview Series: Julia M. Usher of JuliaUsher.com About Sugar Artistry

Sugar artistry

Julia M. Usher is a world-renowned sugar artist, culinary instructor, and cookbook author who has created two books, 13 ebooks, an app, hundreds of video tutorials, and Cookie Connection, the world’s largest online community – all centered around cookie decorating. Recently, Julia took some time to talk to us about her sweet tooth and some of her exquisite works of ... Read More »

Celebrate Summer with Seafood

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We’ve all heard the expression, “There’s a lot of fish in the sea,” but how often do we take this sentiment at face value when it comes to menu planning? Perhaps not enough. There’s no better time to enjoy the extraordinary bounty offered up by American seas than during the lazy, hazy days of summer. Let’s take a closer look ... Read More »

Yankee Doodle in a Kettle: The History of Chowder

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Writer Joseph C. Lincoln once hailed New England clam chowder as “Yankee Doodle in a Kettle.” And with good reason: chowder, AKA “chowdah,” is a beloved New England soup staple which has been enjoyed for generations. Let’s take a trip back in time through the history of chowder, while highlighting a few ways to enjoy this classic meal, along with ... Read More »

Giving 101: An Overview of the Psychology of Giving Gifts

Giving gifts

Gift giving is a ritual in modern society and has been for thousands of years, but have you ever given any thought into why we give gifts? Sure, it’s often out of a sense of obligation, but there are many other factors in play. And, what about that whole “‘Tis better to give than to receive” thing? Does it really ... Read More »

Are Your Corporate Gifts up to the Task?

Send good gifts

Corporate gift giving spend is on the rise, according to the results of the Advertising Specialty Institute’s 7th annual Corporate Gift Spending Report. With more companies not only thanking their clients with gifts, but also spending more in the process, it begs the question: Are your corporate gift giving efforts keeping up with the competition? Let’s take a closer look ... Read More »

Beyond the Popsicle: Ice Cream Sandwiches, Push-Pops and More

Gifts for foodies

Perhaps no other dessert says “summer” to the youth of America quite like a good, old-fashioned Popsicle®. In fact, Popsicles® are so beloved that we recently celebrated an entire day honoring one flavor: May 27th was National Grape Popsicle® Day. Read on for the 411 on how Popsicles® earned their iconic status, along with other warm weather treats guaranteed to ... Read More »

Dissecting “As American As Apple Pie”

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On the list of all things American — whether truly American or not — apple pie lands a top spot. In fact, this beloved dessert has even become the benchmark for all things Americana in the oft-heard adage, “As American as apple pie.” But how did apple pie secure its signature status and what does the expression really mean? As ... Read More »

Five Ways to Have a Fabulous Fourth of July This Year

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Americans ignite approximately 200 millions pounds of fireworks worth close to $700 million every year, according to the Amerivan Pyrotechnic Association. That’s the equivalent weight of 200 Boeing 747s! Why are we so enamored with fireworks, and what makes the Fourth of July worthy of the distinction of hosting the country’s biggest collective pyrotechnic display year after year? It’s simple: ... Read More »

Hamburgers: A Not-So-Brief History During National Hamburger Month

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Now that Memorial Day has come and gone, we’re in full-on burger-eating season. And while hamburgers are indeed a beloved American food, the truth is that they date back much farther than the founding of this country. But if not in the United States, where did hamburgers originate? Let’s take a closer look at the history of America’s favorite food, ... Read More »